There
were two men walking in the bush when they came across a hungry
lion. The first man immediately grabbed his Nike running shoes
and started putting them on. The second man said "What
are you doing, why are you putting on your shoes? You are wasting
time and you'll never run faster than the lion." The first
man answered "I don't have to run faster than the lion,
I only have to run faster than you."
Being
visible means very little unless you have something to compare
it to. We have found that by using Comparative visibility Analysis
we have a greater success rate of leveraging Web Sites into
Top visibility Ranking
Our
Reports can be used in many ways.
For the EndUser Client.
By doing a Comparative Analysis of
the Client and their Competitors. The Client has a better chance
of seeing where they can leverage themselves to a more dominant
position. We also use the comparison to make sure that the Client
can at least equal their competitors visibility in some areas
while advancing in other areas. Sample
Report Available
For
the Consultant.
Many
Consultants and Web Developers use the Industry Analysis as
a "Pre-Sales" tool. The Report gives specific facts
about the prospective Clients Web Site visibility. This Report
is a very powerful starting point.
Consider
the analogy that having a Web Site with "poor" to
"no" visibility is the same as having spent a lot
of money on brochures which have been put in the cupboard.
Sample
Report Available
The
Consultant could also request a Report for a collection of specified
Companies if they are targeting One Company in particular.
Sample
Report Available